“Relying on a common digital infrastructure to connect the supply chain is vital to moving goods more efficiently.”
This is the message from the world’s largest container shipping line MSC announcing their joining the Freight Logistics Optimization Works (FLOW), the new initiative led by the US Department of Transportation to improve information-sharing between key stakeholders.
This announcement comes close on the heels of the announcement by the White House about the initiative aimed at clearing supply chain bottlenecks by improving freight information exchange between key stakeholders – leading to faster delivery time and reduced costs for consumers.
In a statement released by MSC, André Simha, Chief Digital & Information Officer at MSC said “We are pleased to join and support the FLOW initiative led by the US Department of Transportation as we strongly believe that a common and interoperable digital infrastructure throughout the container shipping industry is a critical step to make supply chains more efficient, secure and resilient. Collaborating with governments and other key industry stakeholders is of paramount importance to MSC and there is no doubt that this initiative will strengthen the foundation for the seamless, end-to-end exchange of information we all need to keep global trade moving today – and tomorrow,”.
FLOW includes 18 initial participants representing diverse perspectives across the supply chain, with partners including US Ports, Terminal operators, private businesses, logistics and warehousing companies, as well as the ocean carriers MSC and CMA CGM.
“The FLOW partners will work together with the US Administration to develop a more efficient and transparent way of sharing information. The idea is to create a new digital tool, where each company can share accurate, cargo-related data in real time.” the release added.
MSC is already part of Future International Trade (FIT) alliance, TradeLens, Smart Maritime Network and the Digital Container Shipping Association (DCSA).